There’s a lot of fear surrounding AI replacing jobs, but the reality is far more positive. AI isn't here to take jobs away—it’s here to empower business leaders to make better, faster decisions. It will make you better at your job. From my 25+ years of experience, I’ve seen how combining AI with human expertise can lead to unprecedented business growth. When AI is fed with the right data and paired with strategic insight, it amplifies what’s possible—allowing businesses to scale quickly without sacrificing quality.
When I first started integrating AI into my work, I quickly realized that the output is only as good as the input. My 25 years of experience, the content I’ve created, and the knowledge I’ve accumulated are all unique to me. When I feed this into AI tools, I’m able to generate things faster, but the quality is rooted in my expertise. AI helps me streamline processes and scale efforts, but it doesn’t replace the strategic thinking that comes from decades of hands-on experience.
Not everyone can do this because not everyone has the same knowledge base or strategic mindset. AI can enhance what we do, but it can’t replace the human element. When you hire Orange Pegs, you’re not just getting access to AI tools—you’re getting the combined power of AI and seasoned experts who know how to use these tools effectively to drive growth.
This is why AI is a game-changer, not a job-taker. It’s about working smarter, not harder, and that’s exactly what we bring to our clients.
Curious about how AI is impacting Sales & Marketing, and how you can take advantage of the trends for your business? Download our free guide: Trends in AI