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Inbound Marketing Services

Attract, Engage, and Delight Customers With Your Website

Our D2C and B2B inbound marketing services

YOUR GROWTH ACCELERANT

Inbound marketing is about drawing audiences through cycles of engagement. By focusing on each stage of the customer experience, inbound marketing helps you open and close more deals faster.

The Flywheel model:

  • ATTRACT
  • ENGAGE
  • DELIGHT
inbound flywheel 3
  • Attract-1

    ATTRACT

    Capture the attention of your audience from the very first interaction and all of the different stages that move them from lead to customer, and from customer to evangelist with creative digital campaigns
  • Engage

    ENGAGE

    Nurture your leads and build lasting connections with your company by engaging them throughout their entire journey, from the initial point of contact to their annual renewals with our D2C and B2B marketing experts
  • Delight

    DELIGHT

    Demonstrate the value of your brand to potential leads and harness that positive momentum to drive them towards the next phase of their journey with you with the help of our seasoned inbound marketing experts

Schedule a Free Consultation

Learn about our program philosophy and flexible solutions

HOW IT WORKS

Inbound is the flywheel for accelerating growth

The objective of inbound marketing is to reach the state of "delight" at every point in the user journey. These stages include Acquisition, Activation, Revenue, Retention, and Referral (more on "Pirate Metrics"). 

Acquisition
  • Attract: new leads
  • Engage: mingles w/ content
  • Delight: submits form
Activation
  • Attract: leads to sales
  • Engage: interacts with site
  • Delight: schedules meeting
Revenue
  • Attract: 2nd+ meeting
  • Engage: interactive calls
  • Delight: signs agreement
Retention
  • Attract: commit to cycles
  • Engage: reads content
  • Delight: completes / renews

Frequently Asked Questions

What is inbound marketing and how does it work? Inbound marketing is a strategy focused on attracting potential customers through valuable content, SEO, social media, and lead nurturing. Unlike outbound tactics that interrupt audiences, inbound marketing pulls people in by addressing their needs and guiding them through the buyer’s journey—from awareness to decision-making—using personalized, helpful experiences.
What services are included in an inbound marketing strategy? A comprehensive inbound marketing strategy typically includes content creation, SEO (search engine optimization), email marketing, marketing automation, social media management, lead generation campaigns, and conversion rate optimization. At Orange Pegs, we integrate these services to build scalable, data-driven growth systems tailored to your business.
How long does it take to see results from inbound marketing? Most businesses begin to see meaningful results from inbound marketing within 3 to 6 months. This timeline depends on factors like your industry, competition, content quality, and how consistently your strategy is executed. Long-term inbound marketing efforts compound over time, delivering increasing ROI through organic traffic, qualified leads, and customer loyalty.
Is inbound marketing effective for B2B companies? Yes, inbound marketing is highly effective for B2B companies. It helps establish thought leadership, shorten sales cycles, and attract high-intent leads through targeted content and SEO. By aligning marketing and sales efforts, B2B organizations can convert more leads into customers with personalized, value-driven experiences.
What makes Orange Pegs’ inbound marketing services different? Orange Pegs takes a holistic, revenue-focused approach to inbound marketing. We combine HubSpot expertise with strategic consulting, content creation, automation, and performance analytics to deliver measurable business outcomes. Our proven process emphasizes transparency, continuous optimization, artificial intelligence, and full-funnel alignment to help you grow smarter.
How do I know if inbound marketing is right for my business? If you're looking to build sustainable growth, attract qualified leads, and reduce reliance on outbound sales tactics, inbound marketing is likely a strong fit. It works especially well for companies with longer sales cycles, complex products or services, and a desire to create long-term customer relationships. Schedule a free consultation with our team to find out how inbound can support your goals.
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GROW YOUR BUSINESS WITH INBOUND MARKETING SERVICES

Watch the video to learn about our INBOUND mission and vision

ATTRACT

CLOSE

See what lead generation services providers grounded in strategy can do for you... attract hot opportunities With inbound sales methodology (and sales enablement courses) by your side, close more deals, faster
See what fans of Orange Pegs are saying about our

Inbound Lead Generation Services

Nurys
Nurys Harrigan-PedersenPresident @ CNP Staffing

“Working with Orange Pegs has been a gamechanger for our business!”

(read the full review)

Tim MacDonald
Tim MacDonaldEVP Marketing @ Tradier

“They bring new ideas, their team is amazing, and most importantly, they're helping us grow!

(read the full review)

Deborah Hills
Deborah HillsCEO @ Nicklas Staffing

“Working with Orange Pegs has been one of the best business growth decisions our agency has made!”

(read the full review)

Ronn Wallace
Ronn WallaceMarketing @ AWKO Law

“Investing in the Orange Pegs growth program led to incredible results!”

(read the full review)

Marty Brandwin
Marty BrandwinVP Marketing @ VIAcode

“Orange Pegs made it possible for us to successfully implement inbound, SEO/SEM and social campaigns, along with providing guidance and best practices for sales development follow up”

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EXPLORE OUR B2C and B2B LEAD GENERATION SERVICES

SPEAK TO AN INBOUND EXPERT

With our humble beginnings as an inbound marketing agency, we've able to grease the (fly)wheels of growth for businesses of all shapes and sizes--from professional services such as staffing agencies and law firms, to SaaS and startups at any stage of their journey.

Fill out the form and grab time with one of our inbound marketing experts to see what a Growth agency can do for your business!

Catch up on the latest

Articles About Inbound Marketing

As a full-service inbound marketing agency, we know what it means to attract and convert right-fit customers. Check out what our D2C and B2B marketing experts are dropping in our latest articles.