Program Managers
Program Managers offer strategic guidance and are accountable for the overall program performance. Working closely with your leaders, they:
- Run your workshops and meetings
- Provoke & provide new ideas for content
- Create and foster alignment & culture
- Oversee all aspects of Growth
Project Manager
Project Managers make sure things get done, nothing falls through the cracks, and everybody is kept in the loop. Working closely with your Growth Lead or Program Manager, they:
- Assign and organize tasks
- Chase and negotiate deadlines
- Coordinate and manage meetings
- Drive and sustain productivity
Content Creators
Our content creators are experienced in helping businesses grow. Working at the direction of your Growth Lead and tasks assigned by your Project Manager, they can help with:
- Long & short-form copywriting
- Graphic design
- Social media & email
- Web development
- Chatbots
System Engineers
Leveraging proven templates, our system engineers configure tech stacks that maximize every Growth investment you make. Working off of strategic direction from your Program Manager, they can help with:
- Workflow automation and chatbots
- CRM configurations and custom objects
- Marketing setups & integrations
- Data modeling & conversion tracking
- CMS experiments
Group Mentoring
When you're operating alone or are just getting started, a team to bounce ideas off of can save you a lot of frustration. Our MasterMind groups include peers and expert growth marketers, put together for the simple purpose of helping you grow. Sessions include:
- Growth marketing methodology guidance
- Tool & system guidance
- Workshops & crowdsourcing
- Member showcases
- Group thinking & peer collaboration
Workshop Leadership
Ready to kick off your growth program but need help getting started? We can help by running two workshops: Alignment & Growth Strategy to help you:
- Create a center of truth
- Develop accountability standards
- Generate MVP campaign ideas
- Assemble launch plans
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Alignment Bundle
The goal of Alignment is to document a clear understanding of who you're targeting and why, along with how Sales and Marketing will operate together, and how each party will be held accountable. Our Alignment bundle includes
- A 3-hour instructor-led workshop
- A document detailing protocols & standards
- Accountability commitments from your team
- CRM programming guidance (optional)
Strategy Bundle
Our Strategy bundle has one goal - to develop a Growth Marketing plan that addresses your most pressing challenges today while setting the stage for Agile response. It marks Week 2 of our Growth program. As a standalone offering, you get:
- A 2-hour instructor-led workshop
- Delivery of 2 to 3 fully-baked launch concepts
- Research behind the concepts
- Concept recommendation
- 1st experiment suggestions
Content Launch Bundle
Our Content Launch Bundle includes all of the players needed to take an idea to publication. At the direction of your Program Manager, the bundle will look like this:
- Offer (ebook, calculator, chatbot)
- Landing and thank you pages
- Automated nurturing sequence
- Opt-in email blast sequence
- 2 weeks of social media posts
- MVP ad sets
